"Distinctive wins every time..."
Tony Clewett - Creative Director
With over 25 years of advertising experience, both at home and abroad, I've seen massive shifts in the way brands now stand out from the crowd.
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As an experienced creative thinker and leader, I've helped shape some of this country's most iconic brands in the most unexpected ways. I've also been privileged to play a role in helping New Zealand tackle some of its more pressing issues - depression & anxiety, bullying and our rampant binge-drinking culture.
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Formerly Chief Creative Officer of FEDERATION and FCB New Zealand, I'm now on a new mission - helping brands simplify and stand-out in today's overly cluttered marketing world.
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Key clients:
Air New Zealand, Mitre 10, Auckland Transport, Ministry of Health, Massey University, Maritime New Zealand, NZ Post
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Industry Awards
100+ Creative and Effectiveness awards:
Multiple Gold Cannes Lions, D&AD Pencils, Gold's at One Show, AWARD, Spikes, Clio and AXIS.
Grand Prix at AXIS, EFFIES & NZDMA's.
New Zealand Creative Agency of the Year 2019 & 2013.
Judge: Cannes Lions, D&AD, One Show, AWARD, Adfest, Caples NYC, AXIS, NZDMA's, NZ Effies.